Lapaire is a pan-African eyewear company with close to 100 optical shops in Uganda, Ivory Coast, Burkina Faso, Mali, Benin, Togo and Senegal. The Branch Manager leads operations in the Masaka optical center, owning branch performance, growth strategy, B2B partnerships and B2C sales while managing a team of Sales Representatives and an Eye Specialist.
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Business Administration
Branch Manager
Employer / Company

Lapaire
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Description (Public)
Duties, Roles and Responsibilities
- Know the products, their benefits and customer needs, and sell the clear-sight proposition confidently
- Increase brand awareness and notoriety among potential customers in Masaka
- Drive the growth of sales, achieve and surpass branch sales targets
- Engage in business development, gathering market intelligence and insights
- Build, train and lead a united team of Sales Representatives and an Eye Specialist, allocating tasks and running team meetings
- Support the team to hit and surpass targets on vision tests done, cash collected and net promoter score
- Keep branch finances up to date, recording all deposits and purchases
- Ensure excellent stock management and prevent loss and shrinkage
- Prepare finance reports for the management team
- Maintain a clean, presentable shop and uphold customer service standards
Qualifications, Education and Competencies
Qualifications & Experience:
- Diploma or Bachelor's degree in Business, Commerce or a related field
- Minimum 3 to 5 years proven experience in business, retail or branch management
- Demonstrated success in driving sales growth, managing teams and implementing performance-boosting strategies
- Strong background in customer service and business operations
- Proficiency in financial reporting, data analysis and tools such as Excel
Skills & Competencies:
- Excellent communication, negotiation and interpersonal skills
- Strategic and growth-oriented, able to turn opportunities into results
- Strong leader and motivator who inspires people to perform at their best
- Accountable and trustworthy, with integrity guiding the work
- Ambitious and results-driven, aiming beyond targets
- Organised and reliable, running the branch with professionalism and structure
- Customer-focused and empathic with diverse customers
- Comfortable building partnerships and negotiating win-win outcomes
How to Apply
About Lapaire
At Lapaire, we transform people’s lives. Because good eyesight is essential for living well and fulfilling your dreams, we have developed a unique concept: a service where the customer is at the heart of our project and quality, stylish products at fair, transparent prices.
The Lapaire Group was created in 2018 in Kenya and already has over 100 Optical Shops and over 500 employees in Uganda, Tanzania, Ivory Coast, Burkina Faso, Mali, Benin, Togo, Morocco and Senegal.
Mission
Lapaire's mission is to ensure that everyone has access to clear vision by providing affordable eyewear and high-quality eye care services.
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