Trade Marketing ManagerExpiring Soon!

• Develop and implement effective trade marketing plans aligned with business objectives and update strategies based on real-time data and market intelligence
• Plan, execute and evaluate promotional campaigns (AVAA) to support product launches and increase market share, with segmented campaigns and post-campaign evaluations
• Build and maintain strong relationships with key trade partners, retailers and distributors, with structured touchpoints, incentives and exclusive programs for top performers
• Enhance brand visibility in retail environments through point-of-sale materials, displays, merchandising solutions, regular store visits and AR-enabled in-store experiences
• Conduct ongoing market analysis and prepare comprehensive reports on trade marketing performance with actionable recommendations to senior management
• Manage the trade marketing budget effectively, ensuring cost efficiency and maximum return on investment
• Identify department risks and track mitigations, and ensure trade marketing execution meets approved Movit quality and brand standards through audits and market visits
• Ensure regulatory compliance and adherence to all Movit Group and in-country policies and procedures

Qualifications & Experience:

• Bachelor's degree in Business Administration or a related field; Post Graduate Diploma in Business Administration preferred
• Specialist marketing qualification
• 6 to 8 years of relevant experience in the FMCG industry, preferably in Brand Management/Trade Marketing

Skills & Competencies:

• Comprehensive understanding of the in-country consumer market with strong acumen for numbers
• Advanced MS Office and Excel skills; commercial astuteness
• Event management, analytical skills, and strong consumer and customer marketing/sales capabilities
• Sales channel development; self-starter, action-oriented, agile and driven, with strong collaboration, problem solving and communication skills